Sent Jul 19, 2016

Silk Finally Gets A Makeover #Slowclap - Sent Jul 19, 2016

Silk finally gets a makeover. #slowclap

Estimated Reading Time: 3 Min

__Hello, dear clients!

Today’s newsletter brings a very exciting news flash. Young/Skilled is proud to announce that over the next 6-8 months, we will be reimagining the platform you know as Silk. From the brand identity, to the user experience and design - we’ll be working around-the-clock to drastically improve our product - with YOU in mind. Don’t believe us? Check out the new “Silk” website. __

That’s right! From this point forward, the platform formerly known as Silk, will go by the name of Centra - and we finally have a website explaining our product and story. We’ll wait while you read through the entire site... kidding!

But why?

We’ve known for a long time that the Silk platform deserves a stronger brand identity. The platform is used daily by 60+ amazing brands, yet information about it is seriously scarce on the web. We are proud of what we’ve built, and we want that to be reflected in the look & feel of the brand.

Furthermore, we’re well aware that the admin user interface is long overdue for an update - so we have our team working tirelessly to bring the design and user experience up to (and beyond) today’s standards! We expect a prototype to be available for use by November 1st, for selected clients.

How will this affect my business?

We’ll roll out the update in a gradual, strategic way so that our clients feel no pain. The process will be made more clear as we get closer to launching the update. But rest assured, the switch will not be made overnight and you will not lose any precious data or content.


The number one rule in digital is “don’t freak out.” But if you’re, in any way, freaking out over this announcement - feel free to email or call.